​2019 Practice Development Workshop Coming in January

                     Money Matters
​ How to Unpack a Client’s Money Issues & Take Charge
              In Therapy & Pre-Therapy Interactions
                  —and Get Paid What You’re Worth
           
                          Workshop & Networking 
                                       
                              2 hour workshop

      2 Hour Training + Networking + Literature Table + Participant Contact List          
 Business Card Drawing  +  Participant Announcements  + You!
        
         
               To be included on Participant Contact List
             3  Client Money Traps Therapists Fall Into
1.     UNDERCHARGING
                                                 2.     LETTING THE CLIENT DETERMINE THE FEE
                        3.     AVOIDING Money Interactions
                   Therapists do this because they are unsure about how
                    to Therapeutically have Money Matters conversations 
                                  about the fee, raising fees, charging or missed appointments,
late payment, non-payment, etc.
Money Matters 
​How to Unpack a Client’s Money Issues & Take Charge in Therapy & Pre-Therapy Interactions
—and Get Paid What You’re Worth
Lift the ceiling on your income. ​
Find Out How to Address Client Fees & Payments As Clinical Issues & Increase Your Income & Caseload
Learn how to talk about money & fees & not sell yourself or the therapy short 
See how you can have productive money conversations that take care of you, your clients & your practice. ​
Discover what you can do to make good clinical client money decisions 
​
 Do you dread hearing, "So what do you charge?” 
​
Find out what to say to clients in therapy and pre-therapy interactions so you can get paid well,
have a financially successful practice and can continue to do the work you love.   

See what you can do to have productive money conversations that take care of you, your clients & practice. 
To be successful in private practice you must liberate yourself 
            From the notion that profit and care are incompatible so 
​ You can become a wealthy and caring and successful therapist.
                                                                                                                                Ofer Zur
Too often we, as therapists, take for granted that potential clients understand the value of our therapy & professional services the same way we do--they don't.

For a financially successful practice, it's up to therapists to help clients & potential clients clarify the value of what they need from therapy & the results therapy can deliver--and how that's worth paying your full fee. Discover how to identify the 5 Client Money Personalities and how to talk money effectively with them.  

When therapists can successfully talk with potential clients about the value of what they're receiving for their therapy dollar, people will often hire them even when they cost more than what the client originally thought they wanted to pay or could afford.
Clients & potential clients want & need a price, a number, that they can justify paying--and good therapy is worth paying for!​

This workshop is for you if:
  • You undercharge for your services because you don't think clients will pay you more money 
  • You let clients determine how much your services are worth by negotiating your rates 
  • You are uncomfortable talking about money with clients 
  • You are afraid to charge no-shows & late cancellations
  • You want to increase your income, raise your fees or use your sliding scale more effectively
  • You want to increase your confidence & success in handling client money matters
  • You want to transition from an insurance-based practice to a fee-for-service practice.
  • You attended the previous Money Matters Workshops & want more! ​​
​Whether you are newly licensed, just getting started or are an experienced therapist, this workshop will address your needs & concerns, answer your questions, give you practical tools & advice, and increase your confidence & success in handling client money matters.
  2019
Practice Development Workshops
Coming Soon!
Look for Something
​in January                                                                                                             
Here are what attendees have said about Lynne Azpeitia  and her workshops:
Good! Valuable information. Its great having a PDF file to revisit it. Thank you!
                                                                                              A. A., LMFT
I just wanted to thank you for an amazing workshop this past Sunday!

I learned a lot of very valuable information and I am excited to start marketing. Thanks again and I’ll be seeing you at your next talk!  
                                                                  K.D.               
For:               Licensed Therapists, Associates, Students, 
                    & Related Professionals
When:           Sunday, May 6, 2018
Time:             1 p.m. to 3:30 p.m.
                                        Speed Check In, Informal Networking  
                                                                           1-1:30 p.m.
                                        Workshop  1:30-3:30 p.m.
Price:             $30
Where:          NMS Studios, Santa Monica
                         3025 Olympic Blvd, Santa Monica, CA 90404
Parking:         Free Parking in the NMS Studios Lot
Bring:              At least 20 business cards for networking!

Registrants who do not attend or fail to request a refund 1 week prior to scheduled event will be charged full fee. A $20 charge will be applied to denied credit card charges
  2019
Practice Development Workshops
Coming Soon!
Look for Something in January
PRIVATE PRACTICE ARTICLES
The Art of the First Client Call
Barbara Griswold, LMFT
During a practice-building consultation, a therapist asked me, “What do you say on the first phone call with a client? I mean, what exactly?” It was a great question.
In thinking about my response, I realized that the first client contact is not an easy undertaking. It is part skill, part art, and all about balance. You need to allow the client to tell their story, and to show the empathy that will sow the seeds of connection and rapport.  This starts a good clinical relationship and at the same time increases the chance the client will show up at the first session. However, you also need to quickly accomplish many important tasks related to clinical screening and finances. More...
How to Connect Better With Difficult Clients to Help Them Understand & Appreciate Your Therapy Services
Lynn Grodski
Therapists are telling me that they are seeing a new, concerning trend: a client asks for therapy, but proves difficult to engage. Many of these clients find the therapist via the Internet, are new to therapy, and have unrealistic expectations...More
7 Reasons Private Practices Fail: The first year is the hardest, why do they fail?
Joe Sanok
Although many people would love to venture into the world of private practice business, it is not an easy world.... What are the top ten reasons why private practices tend to fall short in their lifespan? 
Reason #1 | Resources are underestimated. Opening up a private practice requires more than financial resource and guts. It entails a more detailed process and planning than one might think. Aside from being able to have the needed capital, one must have a clear and concise plan on how to start the business. Here are some things to consider.....More
How to Launch a Private Practice in 12 Months  Infographic
 Joe Sanok
When I launched my counseling private practice...there was so much that I wish that I had known...I made A LOT OF MISTAKES along the way... my website looked like everyone else’s; I used a gmail account and didn’t index my site so it never showed up in Google; I didn’t know the value of a meal with a referral source; I did a lot wrong and could probably be way farther ahead if I had a guide or coach through the process. More...
9 Tips for Transitioning to a Fee-For-Service Private Practice  
Jennifer Sneeden
Transitioning from an insurance practice to a private pay practice will require you to go through this “turning away” process. You WILL start to attract your ideal clients, but it won’t happen overnight. We’ve helped many therapists over this hurdle, and want to share a few thoughts to help during this transition: 
Up your marketing game. Top-notch marketing is essential to building a fee-for-service private practice. When you’ve got an insurance-based private practice, your marketing doesn’t have to be very sophisticated. Just having a website and some directory listings might be all the marketing you need. Insurance-based clients generally select a therapist based on who takes their insurance and convenience of appointments. This is NOT the case in a private-pay private practice
​More...
From Worry to Wealthy: A Women's Guide to Financial Success Without the Stress
​BJ Gallagher Interviews Chellie Campbell
BJ: This is your third book about money. What inspired you to write it? How does it complement your first two books? This new book, From Worry to Wealthy, I wrote specifically for women in business. Women have been making great strides in business, both as corporate executives and business owners over the last couple of decades, and I felt it was time for a book that came from the point of view that you could be nice, generous, and kind ... and succeed on your own terms. You don’t have to try to grab a seat at the table if you own the table. More,,,
BOOKS